The aim of the project is to raise awareness among SMEs regarding ecodesign issues. The project is implemented by Fraunhofer IZM, on behalf of the European Commission, DG Enterprise and involves 17 universities, chambers of commerce, industry associations, consultants, etc.

Major goals:

  • Inform SMEs about ecodesign: Relations of ecodesign with current legislation (RoHS, WEEE, EuP), tools and methodologies, case studies & best practice
  • Figure out eco-design case studies with relevancy for SMEs from the electrical and electronics sector: Business success stories, relevant projects
  • Identify tools for eco-design in SMEs
  • Identify appropriate and targeted types of assistance for SMEs in implementing eco-design

Major tasks:

  • Awareness raising workshops all over Europe (28 in 21 countries, workshops are free of charge); within these workshops the basics of ecodesign are explained, invited experts from industry, associations, academia, and authorities present local case studies, industry initiatives, policy orientations; 1,200 participants attended the workshops of the campaign
  • Development of appropriate multi-media based teaching material, including the major findings of the workshop series